Tangier Port, Morocco, Mega.
Tangier Port, Morocco, Mega.
KAEC Aerial, Saudi Arabia, Turquoise.
KAEC Aerial, Saudi Arabia, Turquoise.
One Taikoo Place, Hong Kong, Sierra Five, Swire Properties.
One Taikoo Place, Hong Kong, Sierra Five, Swire Properties.
Spirit, Gold Coast, Australia. Brash Brands, Forise.
Spirit, Gold Coast, Australia. Brash Brands, Forise.
Spirit, Gold Coast, Australia. Brash Brands, Forise.
Spirit, Gold Coast, Australia. Brash Brands, Forise.
Spirit, Gold Coast, Australia. Brash Brands, Forise.
Spirit, Gold Coast, Australia. Brash Brands, Forise.
Shanghai Bund. ARUP.
Shanghai Bund. ARUP.
Future urban housing typology. Proctor and Matthews Architects.
Future urban housing typology. Proctor and Matthews Architects.
Future urban housing typology. Proctor and Matthews Architects.
Future urban housing typology. Proctor and Matthews Architects.
Infinitus Plaza in Guangzhou. Zaha Hadid, LKKHPG.
Infinitus Plaza in Guangzhou. Zaha Hadid, LKKHPG.
Infinitus Plaza in Guangzhou. Zaha Hadid, LKKHPG.
Infinitus Plaza in Guangzhou. Zaha Hadid, LKKHPG.
Infinitus Plaza in Guangzhou. Zaha Hadid, LKKHPG.
Infinitus Plaza in Guangzhou. Zaha Hadid, LKKHPG.
Heathrow Airport. Zaha Hadid.
Heathrow Airport. Zaha Hadid.
Chelsea Barracks. Make Architects.
Chelsea Barracks. Make Architects.
Chelsea Barracks. Make Architects.
Chelsea Barracks. Make Architects.
Finance Centre. Foster + Partners.
Finance Centre. Foster + Partners.
Minories, Aldgate. ACME.
Minories, Aldgate. ACME.
Haydon Gardens. ACME.
Haydon Gardens. ACME.
Minories. ACME.
Minories. ACME.
Minories. ACME.
Minories. ACME.
Tokyo Olympic Stadium. Zaha Hadid.
Tokyo Olympic Stadium. Zaha Hadid.
The Avenue, Battersea. Foster + Partners.
The Avenue, Battersea. Foster + Partners.
The Avenue, Battersea. Foster + Partners.
The Avenue, Battersea. Foster + Partners.
Bund Finance Centre, Shanghai. Foster + Partners.
Bund Finance Centre, Shanghai. Foster + Partners.
Bund Finance Centre, Shanghai. Foster + Partners.
Bund Finance Centre, Shanghai. Foster + Partners.
Istanbul Airport Control Tower. Zaha Hadid.
Istanbul Airport Control Tower. Zaha Hadid.
Al Zorah, Ajman, UAE. Hooper.
Al Zorah, Ajman, UAE. Hooper.
Al Zorah, Ajman, UAE. Hooper.
Al Zorah, Ajman, UAE. Hooper.
Msheireb, Doha, Qatar. Hooper.
Msheireb, Doha, Qatar. Hooper.
Msheireb, Eid prayer ground, Doha, Qatar. Hooper.
Msheireb, Eid prayer ground, Doha, Qatar. Hooper.
Saadiyat Island villa. Brash Brands.
Saadiyat Island villa. Brash Brands.
Saadiyat Island villa. Brash Brands.
Saadiyat Island villa. Brash Brands.
Istanbul Olympic Stadium. IOC.
Istanbul Olympic Stadium. IOC.
Eastland Shopping Centre. ACME.
Eastland Shopping Centre. ACME.
Eastland Shopping Centre. ACME.
Eastland Shopping Centre. ACME.
Eastland Shopping Centre. ACME.
Eastland Shopping Centre. ACME.
Montenegro. Harper Downie.
Montenegro. Harper Downie.
Eastland Shopping Centre. ACME.
Eastland Shopping Centre. ACME.
Montenegro. Harper Downie.
Montenegro. Harper Downie.
Montenegro. Harper Downie.
Montenegro. Harper Downie.
Montenegro. Harper Downie.
Montenegro. Harper Downie.
Tokyo Stadium, Rugby World Cup. Zaha Hadid.
Tokyo Stadium, Rugby World Cup. Zaha Hadid.
Tangier Port, Morocco, Mega.
Tangier Port, Morocco, Mega.
KAEC Aerial, Saudi Arabia, Turquoise.
KAEC Aerial, Saudi Arabia, Turquoise.A super huge aerial of the King Abdullah Economic City used for our film of the development.
One Taikoo Place, Hong Kong, Sierra Five, Swire Properties.
One Taikoo Place, Hong Kong, Sierra Five, Swire Properties.Swire encourages Central Hong Kong to ‘decentralise’Swire Properties has launched the final instalment of its decentralise billboard, a three-part advertising campaign designed to promote what is set to be one of Hong Kong’s most sought-after office developments, One Taikoo Place.The posters, by international creative agency Sierra Five, ran over a period of four weeks, with a new message being revealed periodically over the course of the campaign, with the last instalment being torn open to reveal the lush greenery of the gardens surrounding One Taikoo Place, and the ‘decentralise’ message.The campaign challenges people in Central Hong Kong to think differently about where they work and question why they aren’t walking through the green, inspiring outdoor environment, set to be created at One Taikoo Place.Real estate advertising in Hong Kong traditionally features a full-length picture of a building with supporting copy, however Swire Properties were keen to break the mould and bring Taikoo Place’s ‘Not Any Place’ positioning to life with a billboard like no other.The team took the decision to be bold in their approach, by showcasing the environment around the building, rather than the building itself, as well as producing something that was totally different to what had been seen before on a Central billboard, mainly known for traditional fashion advertising.“Taikoo Place is a place like no other and we wanted to give Swire a campaign to match. The billboard disrupted the landscape and encouraged people to question why they were fighting the busy crowds of Central when they could be walking through the beautifully crafted gardens of One Taikoo Place. As a new development, we should always look to challenge the status quo, going beyond what is expected of real estate advertising in Hong Kong” said Joe Bates, Founder, Sierra Five.About Swire PropertiesSwire Properties is a leading developer, owner and operator of mixed-use, principally commercial properties in Hong Kong and Mainland China, with a well-established record of creating long-term value by transforming urban areas. Founded in Hong Kong in 1972, Swire Properties is listed on the Stock Exchange of Hong Kong Limited and, with its subsidiaries, employs over 5,000 people.
Spirit, Gold Coast, Australia. Brash Brands, Forise.
Spirit, Gold Coast, Australia. Brash Brands, Forise.
Spirit, Gold Coast, Australia. Brash Brands, Forise.
Spirit, Gold Coast, Australia. Brash Brands, Forise.
Spirit, Gold Coast, Australia. Brash Brands, Forise.
Spirit, Gold Coast, Australia. Brash Brands, Forise.
Shanghai Bund. ARUP.
Shanghai Bund. ARUP.
Future urban housing typology. Proctor and Matthews Architects.
Future urban housing typology. Proctor and Matthews Architects.
Future urban housing typology. Proctor and Matthews Architects.
Future urban housing typology. Proctor and Matthews Architects.
Infinitus Plaza in Guangzhou. Zaha Hadid, LKKHPG.
Infinitus Plaza in Guangzhou. Zaha Hadid, LKKHPG.
Infinitus Plaza in Guangzhou. Zaha Hadid, LKKHPG.
Infinitus Plaza in Guangzhou. Zaha Hadid, LKKHPG.
Infinitus Plaza in Guangzhou. Zaha Hadid, LKKHPG.
Infinitus Plaza in Guangzhou. Zaha Hadid, LKKHPG.
Heathrow Airport. Zaha Hadid.
Heathrow Airport. Zaha Hadid.
Chelsea Barracks. Make Architects.
Chelsea Barracks. Make Architects.
Chelsea Barracks. Make Architects.
Chelsea Barracks. Make Architects.
Finance Centre. Foster + Partners.
Finance Centre. Foster + Partners.
Minories, Aldgate. ACME.
Minories, Aldgate. ACME.
Haydon Gardens. ACME.
Haydon Gardens. ACME.
Minories. ACME.
Minories. ACME.
Minories. ACME.
Minories. ACME.
Tokyo Olympic Stadium. Zaha Hadid.
Tokyo Olympic Stadium. Zaha Hadid.
The Avenue, Battersea. Foster + Partners.
The Avenue, Battersea. Foster + Partners.
The Avenue, Battersea. Foster + Partners.
The Avenue, Battersea. Foster + Partners.
Bund Finance Centre, Shanghai. Foster + Partners.
Bund Finance Centre, Shanghai. Foster + Partners.
Bund Finance Centre, Shanghai. Foster + Partners.
Bund Finance Centre, Shanghai. Foster + Partners.
Istanbul Airport Control Tower. Zaha Hadid.
Istanbul Airport Control Tower. Zaha Hadid.
Al Zorah, Ajman, UAE. Hooper.
Al Zorah, Ajman, UAE. Hooper.
Al Zorah, Ajman, UAE. Hooper.
Al Zorah, Ajman, UAE. Hooper.
Msheireb, Doha, Qatar. Hooper.
Msheireb, Doha, Qatar. Hooper.
Msheireb, Eid prayer ground, Doha, Qatar. Hooper.
Msheireb, Eid prayer ground, Doha, Qatar. Hooper.
Saadiyat Island villa. Brash Brands.
Saadiyat Island villa. Brash Brands.
Saadiyat Island villa. Brash Brands.
Saadiyat Island villa. Brash Brands.
Istanbul Olympic Stadium. IOC.
Istanbul Olympic Stadium. IOC.
Eastland Shopping Centre. ACME.
Eastland Shopping Centre. ACME.
Eastland Shopping Centre. ACME.
Eastland Shopping Centre. ACME.
Eastland Shopping Centre. ACME.
Eastland Shopping Centre. ACME.
Montenegro. Harper Downie.
Montenegro. Harper Downie.
Eastland Shopping Centre. ACME.
Eastland Shopping Centre. ACME.
Montenegro. Harper Downie.
Montenegro. Harper Downie.
Montenegro. Harper Downie.
Montenegro. Harper Downie.
Montenegro. Harper Downie.
Montenegro. Harper Downie.
Tokyo Stadium, Rugby World Cup. Zaha Hadid.
Tokyo Stadium, Rugby World Cup. Zaha Hadid.
info
prev / next